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ESCRS Practice Management & Development Marketing Competition

CALLING ALL MARKETING GURUS!


The ESCRS Practice Management and Development Committee is delighted to launch the second annual Marketing Case Study Competition. The winner will be announced during the XXXIII Congress of the ESCRS in Barcelona.

With a prize of €1,000, this competition seeks to highlight the innovative ways that ophthalmologists are marketing their practices around the world today.

To be judged by Paul Rosen, chairman of the ESCRS Practice Management and Development Committee and marketing expert Kristine Morrill, the winning submission will demonstrate a successful campaign that resulted in an increase in patient volume or practice revenue.

Entries should consist of a three-to-four-slide presentation that illustrates the campaign, costs, as well as the results. To enter, email: colin@eurotimes.org

Submission Deadline: Friday 21 August 2015

 

The winning entry will be announced at the ESCRS Practice Management and Development Workshops on Sunday 6 September.

Practical points: